Environmentally, The Caribbean Cares is of crucial importance to hotels in the Caribbean. The natural pristine beauty of the Caribbean's beaches and natural habitats is the Caribbean's number one draw with respect to tourism. It is of paramount importance that the Caribbean's environment be conserved. To that end, The Caribbean Cares program saves average sized hotels 6000 gallons of water and 40 gallons of detergent monthly.
Tourists love the program and appreciate the unique situation in the Caribbean and efforts to conserve the small fresh water supply.